News

Lexus turns to leathergoods to boost its image

21/08/2013

Toyta’s Lexus marque is to open a luxury store, stocked with high-end items including leathergoods, in an attempt to boost its image and win back sales from rivals BMW and Mercedes, according to analysts. The doors will open at the Tokyo-based Intersect by Lexus on August 30, with further “luxury brand experience spaces” planned in New York and...

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