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Shanghai fashion show hailed a success by USHSLA

The US Hide, Skin and Leather Association (USHSLA) held a fashion show in the Jumeirah Himalayas Hotel in Shanghai on September 3 with the aim of highlighting the beauty and versatility of leather.

USHSLA secured funding for this project from the US Department of Agriculture’s agricultural trade promotion programme and worked closely with the China Leather Industry Association to arrange it. More than 200 guests, including social media influencers in fashion, footwear and consumer lifestyle in China, attended.

The catwalk show, called the Forever Leather Fashion Show, showcased a selection of leather fashion and accessory pieces made from US hides.

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