Birkenstock continues opening spree with US focus
Birkenstock has opened two stores in the US, with the interiors featuring signature materials such as cork, felt and leather.
The stores – in Boulder, Colorado, and West Palm Beach, Florida – reflect its “investment in markets where quality, craftsmanship and an active lifestyle resonate deeply”, it said.
At the start of this year, the brand said it will open 140 stores before the end of 2028. At the time, own-brand stores numbered 97.
Birkenstock assembles 95% of all products in Germany and sources over 90% of materials and components from Europe.