Florence-headquartered luxury fashion and leathergoods brand - and established China Duty Free Group (CDFG) partner - Salvatore Ferragamo recently unveiled a new look for its Sanya International Duty Free Shopping Complex boutique (pictured) in China’s Hainan province.

The revamped Ferragamo retail space is in-keeping with the brand’s ambition for advancement in the locality, CDFG (a state-owned enterprise which operates under the China Tourism Group umbrella) said. The Beijing-based group told the Moodie Davitt Report that it is always seeking ways to provide its partners’ clients with a “cutting-edge and comfortable shopping experience”.

Alongside men’s and womenswear, the boutique reportedly offers a curation of Ferragamo-branded handbags, shoes, small leathergoods, silk accessories and watches, among other high-end products. 

“Through the renovation and upgrading of its stores, CDFG’s brand influence in the travel retail market has been steadily strengthening,” a spokesperson for the duty-free retailer added. 

CDFG also recently celebrated the successful conclusion of its first-ever, month-long experiential “fashion season” event, which took place within several of its owned duty-free locations across Hainan and enjoyed the participation of 20 brands overall, including leathergoods companies MCM and Coach, who collectively showed visitors around 1,000 products. 

The company told Moodie Davitt that the “season” reflected its new, focused push into the fashion and luxury spheres. 

Meanwhile, the same publication also reported that Hainan authorities launched what it described as traceable source code measures on three duty-free categories - fragrances and cosmetics, wines and spirits, and mobile phones - at the beginning of August, so-designed to curb grey-market reselling and smuggling (such as via daigou) of duty-free purchases.

All categories, including leathergoods, will be covered by the technology by the close of 2021, Moodie Davitt said. 

Image: CDFG. 

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